343 Watches
Case: 41mm - water resistant to 330 feet
Bezel: Ceramic unidirectional
Crystal: Sapphire
Movement: Swiss automatic self-winding 26 jewel mechanical movement
Dial: Laser-etched steel recovered from the World Trade Center after 9/11
Crown: Screw-down crown with sealed gaskets
Case Back: Individually numbered limited edition, series 1 through 343
Testing: Hand-regulated timing and individual water pressure testing
Presentation: Watch box with integrated watch winder included
A Dial That Carries History
At the center of the dial is authentic steel recovered from the World Trade Center, following September 11th. Each dial is hand-cut, laser-etched, and meticulously finished in Jeff Broughton’s Ohio workshop. Every piece of steel carries visible traces of history, and every watch honors the 343 firefighters who gave their lives. Natural variations in tone and texture make every dial unique. No two are alike, and each watch becomes a singular piece of history, carrying memory and meaning on the wrist.
This is not simply a luxury timepiece. It is a statement of remembrance, worn with purpose and respect.